ALLABOUT SEAT

Built for Engineers. Trusted by Innovators.

Automotive Seating development powered by insight-driven research and benchmarking

Real-world benchmarks. Real-time decisions. Real design progress.

WHAT WE OFFER

ASPL delivers comprehensive automotive seating engineering, integrating design, analysis, validation, and production within a unified, data-driven platform. Advanced tools, proven methodologies, and cross-disciplinary expertise transform complex requirements into high-performance, safe, and production-ready seating solutions.

Complete Engineering

We take complete engineering responsibility from concept to production — delivering optimized seating designs through advanced analysis, validation, manufacturing feasibility, and seamless stakeholder coordination for flawless execution.

Benchmarking

The most innovative database to faster the development process.

Individual Engineering Discipline Support

Our Individual Discipline Support provides targeted expertise across any stage of the automotive seating lifecycle — enabling faster execution, higher efficiency, and seamless integration with your team.

Project Management

Our Project Management as a Service (PMaaS) drives seamless, end-to-end execution of automotive seating programs, ensuring on-time delivery, cross-functional alignment, and optimized project outcomes.

Prototypes

Concept development, Serial life in development mockup build for function, styling checks, testing purpose.

Mock-ups for Tech shows & Design validation

CAE and Physical Testing

Our CAE as a Service delivers highly correlated simulation models, linking material, joint, and setup expertise with physical test results to ensure accurate, first-time-right automotive seating solutions.

DVP build and Physical testing plan and execution as per Project requirements 

PROTOYPES & Production

      Our Prototype as a Service enables rapid concept realization and innovation validation in automotive seating development.
     

Through partnerships with mass production component manufacturers, we can deliver automotive seating frames or complete assemblies from limited batches to full-scale production.

Focused on Exceptional Design

Design that creates balance between customer requirements, performance and manufacturing quality.

Backed by extensive in-house research and benchmarking studies to deliver efficient design.

Stronger system and process & team of skilled engineers to convert the design into the final successful product  by strategic planning, process and execution.